Monthly theme based campaigns, instore, online and on your plate. 🍴
During my employment at ARA I’ve worked on a bunch of theme based campaigns for this delicious brand. We’ve started of with a renewed brand positioning, style and tone. Once that was set I was ready to go and come up with specific campaigns that would find their way into every piece of communication. Think: instore signing, employer branding, kids-corners and games, the loyalty program and app, social media, the website, and so on.